Free resources
Checklists to grow your business online
Practical checklists you can use today — no email required. Want one as a printable PDF? Ask us on WhatsApp.
Local SEO checklist
- Google Business Profile verified and owned by the business
- Accurate primary category
- Name, address and phone identical everywhere
- 10+ real photos; new ones monthly
- Weekly Google posts
- Review link sent after every job
- Service pages for each main service
- LocalBusiness schema on website
Website conversion checklist
- Loads in under 3 seconds on mobile data
- What you do and where — clear in the first screen
- Tap-to-call and WhatsApp buttons visible on every page
- Real photos of your work and team
- Reviews or proof near every call to action
- Short enquiry form (4 fields or fewer)
- Clear prices or ‘starting from’ where possible
- Thank-you page and conversion tracking
Digital marketing growth checklist
- One clear goal (calls, WhatsApp chats or bookings)
- Google Business Profile optimised
- Website that converts on mobile
- One paid channel tested with tracking
- Replies to enquiries within 5 minutes
- Monthly review of cost per lead
- Content plan for the next 30 days
- A system for asking reviews